It is official! The popular faux water drink "Vitaminwater" isn't water!
The U.S. District Court for the Eastern District of New York, Judge John Gleeson "took note of the fact that the FDA frowns upon names
of products that mention some ingredients to the exclusion of more
prominent ingredients such as, in the case of VitaminWater, added
sugar,"
Both the name "vitaminwater" and the names of the individual flavors
such as, "Defense," "Energy" and "Revive" have "the potential to
reinforce a consumer's mistaken belief that the product is comprised of
only vitamins and water," Gleeson said in his opinion.
We understand that consumers are constantly bombared with misleading advertising on a daily basis. We stand behind our branding of Mountain Valley Spring Water without gimmicks or ploys to get you to drink our bottled water. Taste for youself and see why we have won awards for best
bottled water quality.