Michael Washburn is convinced, at least. Having put his green credentials on the line in leaving The Wilderness Society to work for a bottled water company, he’d better be.
“This is my first job in a corporation and there’s a certain amount of skepticism coming into it,” Nestle Waters’ new director of sustainability said. “I asked a lot of hard questions in my interview.”
Apparently, Washburn was satisfied, because when Nestle Waters released its 2010 Corporate Citizenship Report on March 22nd — to coincide with World Water Day, naturally – he was willing to take a few questions.
Nestle’s report indicated it is aiming for several environmental goals and 17 performance targets. These include supporting watershed improvement projects, making it easier for consumers to access water quality reports and develop a new bottle made of 100 percent recyclable or renewable materials.
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